Matching Your Sales Approach to Your Prospect’s Readiness to Buy

By Jill J. Johnson, MBA Your sales and promotional messages must link to where your customers are in their decision-making process. There are five stages of buying behavior that a consumer will go through: awareness, interest, evaluation, trial and finally the adoption stage. Each stage requires a different decision by your prospect. By matching your […]

The post Matching Your Sales Approach to Your Prospect’s Readiness to Buy appeared first on Fluid Power Journal.

 

More articles

Stay Informed!

Stay informed with the latest updates and expert insights from European Industrial Products.